I’ve been thinking recently about current onboarding techniques used by Saas products. Many of the products that I sign up for send an automated email after signup. I usually receive one of two types of emails. The first type of email is sent from ‘the company’, with ‘thank you for signing up’ content, and other […]
Last Wednesday, October 8th, I turned 35. On Friday, October 10th, I underwent an egg retrieval process for the purposes of cryopreservation. Even as I write this post, nearly a week later, I still feel the pressure of swollen ovaries, and other annoying side effects from the process. This week, the week after my egg […]
There are about 20 items on my passion project list. Lately, I haven’t had much time for any passion projects. Most of the projects are time intensive, write a book, build silly game app, and so on. However, tonight, in avoidance of doing other work, I turned my attention to making a board game. I […]
Wednesday, October 8th, 2014 3:30am My alarms goes off Hurried out of bed. Poked my husband and said, “Let’s go! You don’t want to miss it.” We had discussed the plans for my birthday the night before. I was uber excited about the lunar eclipse, and we spoke in length about the best place to see the […]
for the tl;dr – 1)Create a mailchimp mailing list for those you want to stay in contact. 2)Once a month (or whichever frequency works for you) send an email with a personal touch and ask that people reply with their latest happenings. 3)Create an email address to easily auto-subscribe new contacts to the email list. […]
I’ve had a crush on Meteor for about a year now. And have done a few sample apps. Yesterday, I decided to create a meteor package. One of the cool things about Meteor is its smart packages. The smart packages are similar to other package or libraries in other languages, like Ruby Gems or NPM. […]
Notes from SOMA Tech Panel Meetup, Marketing for Startups, hosted at Tradeshift. 1. Know your audience. It helps to create personas for your customers. ie. Becky, a 35 year old, stay-at-home mother, may be a persona for one of your users. Where does Becky hang out online and offline? What does Becky read? These might […]
I’m pretty ecstatic to announce that I now have an app in the Google Play Store. For all of September, I spent most of my evenings, (along with a cohort of other engineers), learning Android mobile development with CodePath. The coursework was pretty intense, but extremely rewarding. Each week students wrote sample apps, and were […]
This past week, I started my first week of 50 coffee dates. In my previous post, I was not excited about any of the coffee dates. In the past, these meetings have been somewhat blah. We meet — then talk around each other for an hour — then promise to connect again — but never […]
Don’t you love it when blog posts have catchy titles for the purpose of baiting the reader. +1 for me So this blog post is not about dating in a romantic context, but more related to a networking context. A few months ago, my husband and I started our own incubator to work on our […]
Hadiyah Mujhid 